Brand Called You, The

By Tom Peters - Big companies understand the importance of brands. Today, in the Age of the Individual, you have to be your own brand. Here's what it takes to be the CEO of Me Inc. (Added: 14-Mar-2003 Hits: 705 )

In The Belly of The Beast With Tom Peters

By New Mexico State University - Members of the management dept. at the New Mexico State Univ. who were invited to debate Peters present their views and opinions on his work. (Added: 14-Mar-2003 Hits: 882 )

Quality Guru-Tom Peters

By NA - Tom Peters is an American who has researched the secrets of successful American companies. His philosophies of the Quality Improvement Process have evolved mainly as a result of these experiences combined with, it seems, his sales-orientated viewpoint. Overview of some of Peters' thoughts on quality. (Added: 14-Mar-2003 Hits: 790 )

The Chief Executive: When Excellence Isn't Enough.(Brief Article)

By Joe Queenan - What seems like an eon ago, Tom Peters catapulted himself onto the national stage by co-authoring In Search of Excellence. Largely a paean to IBM, which at the time was the most powerful company on earth, this highly readable book was unimaginably successful, getting quoted, imitated, and praised everywhere by everybody as soon as it appeared. Of course, IBM turned out to be not such an excellent company after all. (Added: 14-Mar-2003 Hits: 593 )

Wow Project, The

By Tom Peters - In the new economy, all work is project work. And you are your projects! Here's how to make them all go Wow! (Added: 14-Mar-2003 Hits: 503 )